Tik Tok ads

The latest seven…love to be added to our team’s activities is creating Tik Tok advertising campaigns. With Tik Tok ads, we aim to increase your brand awareness, present a more friendly image to your audience, through videos, and encourage users to visit your website or e-shop.

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Tik Tok’s most powerful tool is video. We create attractive videos from 6 to 60 seconds.
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At Tik Tok, we leave the traditional approaches and become more creative and fun because of the young audience that the platform reaches.
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We believe that to get maximum returns on Tik Tok ads, we need to work with measurable data. We don’t just promote an ad, we create a profitable campaign.
Tik Tok does not work like the Facebook platform, both in terms of features and capabilities, but also in terms of its audience and behavior. For now, it remains an economical means of advertising, while it has a great appeal.
We maximize your ROAS and minimize your CPA.
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Το be or not to be?

You often wonder if your business can get a place on the Tik Tok platform. The platform is characterized, mainly, for its funny videos, lip-sync and challenges. This does not mean that your business is excluded if its style is more…serious. You can give your profile a more educational character, while keeping a friendlier version of your brand.

But what you should realize – no matter what product or service you want to promote – is that classic advertising is not what will work in this medium! If you are willing to get creative and make engaging content, then your company will find its place on Tik Tok!

We want to make your brand stand out!
Takes brains, not brawn!
It is important to understand how the platform works. That’s why our team, before proceeding with any plan, starts with the analysis of your company profile, and creates a primary plan with the possible content that will respond to the style of your business.
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Brand suitability check
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Creative research
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Once we agree that your business can stand on Tik Tok (as well as stand out for its great content), the next step is to move on to creative research. In this step, we study the existence and strategy of the businesses that belong to your field, we check the challenges reproduced by the users, the trends in sounds, dances or movements, and the audience that you have reached so far or that you can reach in the future!
Having fully studied the market, what follows is to create the strategy plan and the content you will promote. We create advertisements, as long as we follow the trends of the platform and dare to start new challenges, always based on the audience we are targeting.
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Content creation
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Performance measurement
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When performance is measured, performance improves…
This is true on every platform, and Tik Tok is no different! Based on our experience, we judge that the most important element of a digital marketing activity is to always check the statistics, in order to help us understand and improve our campaigns, as well as to discover new opportunities!

Why us

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Our people are our priority! We invest in our team and provide the right working conditions, giving everyone the necessary attention and equal opportunities, in order to perform to the best of our abilities.
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Our customers become part of our team. Our desire is to have customers with vision and goals, with whom we grow and move forward, offering them innovative solutions and high quality service.
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We are “stuck” with processes and want our projects to be done at the right time, in the right way. We choose the difficult and not the convenient path.
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We invest in continuous development and training, as we love and are passionate about what we do. We test our capabilities, always sharing knowledge with each other.

Your opinion matters

Experts Answers

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Are Tik Tok Ads Right For All Businesses?

Tik Tok ads are suitable for most businesses, but certainly not for all. TikTok advertising is ideal for companies looking for a large and engaged audience. 50% of TikTok users are under 34 years old, while 20% are between 40-49 years old. Therefore, if your business is aimed at the young audience, TikTok is a good advertising platform for your business.

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Are Tik Tok ads like other media?

The answer is no! Tik Tok ads need to break away from traditional advertising. It needs creativity, funny elements and a flow in the video that does not refer to advertising, but passes the message of the product usually in an “underground” way.

For example, if you want to promote a new juice, you should not show the box of your new juice as such, but create a funny plot of a few seconds, where it will contain the product, but not what it is for immediately the discussion.

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How do I define my target audience on this platform since my ad is not shown the same way as on other media?

While your advertising style on Tik Tok ads is completely different, targeting your audience remains mostly common with the other platforms. You can choose demographics for your audience (such as age, gender, place of residence), but also choose what suits you in terms of user interests and behaviors, through a wide range of options. The range of interests and behaviors on this platform is probably what trumps other media because it’s more detailed! Thanks to detailed targeting, your ad can perform better!

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